BLOOM is a young company whose philosophy is to combine craftsmanship and expertise with the passion to create unique outdoor furniture.

Since our foundation in 2005, this has not only translated into setting a high standard for ourselves and the beauty and functionality of our furniture, but it has become our commitment to quality and reliability. We serve both our employees and our customers.


The two German founders, Sarah Hättich and Harald Bold, spent four years in Indonesia to personally oversee the development of the production unit of their business. They carefully selected the materials and recruited their employees. Staff numbers rose from 10 to 150, and with their care and expertise, they have significantly contributed to growing BLOOM into the company it is today; an international operation that has retained its original family character and has expanded its production in 2010 to include not only its own BLOOM collection, but also several renowned European brands. In 2013 BLOOM started direct marketing in Germany. The company’s flagship store in Bali, as well as international exhibitions have laid the foundations and created the opportunities for numerous prestigious furnishing projects.